Belletetes

Logo Design│Website Design│Print Advertising│Digital Advertising

Work completed during employment at Pearl Marketing

I had the pleasure of helping Belletetes with their 125 anniversary marketing campaign and new website design. For the anniversary campaign, I worked on various digital and print media advertisements, including a digital advertisement for WMUR, in honor of Belletete's sponsorship of the 127th Boston Marathon.

For the new website design, I worked alongside Pearl Marketing's website developer to create a visually appealing, user-friendly interface which would serve to highlight the company's departments and provide a seamless user experience.

Project Goals

Establishing Consumer Trust

- Celebrate Belletetes 125 years of service and highlight the company's long-lasting history

- Create a robust e-commerce platform, allowing customers to browse and purchase products online.

- Develop a seamless mobile experience to enhance user satisfaction and encourage repeat visits.

- Establish trust by sharing the company's brand values and dedicated service to homeowners and contractors

- Encourage local customers to visit locations in the Northern New England Area

I created three print media advertisements that were showcased throughout the year. I thoroughly enjoyed analyzing past photographs that were provided, and set a goal to incorporate each image into the advertisements. I wanted to celebrate the company's past achievements by incorporating old photographs into the designs and generate a sense of pride throughout Belletetes's long-lasting history.

Creating Advertisements for WMUR

I created digital advertisements for Belletetes's 125th Anniversary. The advertisements were displayed on WMUR's website during the 127th Boston Marathon on April 17, 2023.